{"id":989070,"date":"2021-12-20T07:02:05","date_gmt":"2021-12-20T07:02:05","guid":{"rendered":"https:\/\/www.thebrand.ai\/connect\/?p=989070"},"modified":"2021-12-20T07:07:35","modified_gmt":"2021-12-20T07:07:35","slug":"zumi-case-study","status":"publish","type":"post","link":"https:\/\/kenyacatalyticjobsfund.org\/i\/2021\/12\/zumi-case-study\/","title":{"rendered":"Zumi Case Study"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"989070\" class=\"elementor elementor-989070\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-502b46fa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"502b46fa\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2b8bfe66\" data-id=\"2b8bfe66\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b12f229 elementor-widget elementor-widget-heading\" data-id=\"5b12f229\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Implementing an e-commerce platform that eliminates transactional and logistical barriers for women in smallscale apparel retail. The voices of Joyce and Rose, smallscale informal apparel traders in Nairobi\u2019s Toi market.<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0138d2f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0138d2f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0a27346\" data-id=\"0a27346\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c1fb1d9 elementor-widget elementor-widget-text-editor\" data-id=\"c1fb1d9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Few years ago, Joyce Nanjala and Rosie, would wake up at 4.30am to go to Gikomba, Kenya&#8217;s largest market for second-hand clothes, to pick their stock for sale. <\/span><\/p><p><span style=\"font-weight: 400;\">After a lengthy haggle and bustle, they would be back to their stalls, tired, exhausted and having spent about KES500 on fare and transport for their little stock. <\/span><\/p><p><span style=\"font-weight: 400;\">In their business, when the supplier calls about a new bale, it&#8217;s a mad rush by smallscale retailers like Joyce and Rosie to get to the market in time for the &#8216;camera&#8217; (an opportunity to pick the best clothes).<\/span><\/p><p><span style=\"font-weight: 400;\">These ladies and many similar others, spent a lot of time, energy and money, just to get the few clothes to sell, until they one day, encountered ZUMI, a firm that works with smallscale traders to improve their access to supplies, eliminate transactional barriers, enable them to avoid the hectic daily morning market runs and focus on growing their businesses.<\/span><\/p><p><span style=\"font-weight: 400;\">At the\u00a0<\/span><a href=\"https:\/\/www.linkedin.com\/company\/catalytic-jobs-fund\/\"><span style=\"font-weight: 400;\">Kenya Catalytic Jobs Fund<\/span><\/a><span style=\"font-weight: 400;\">\u00a0we have partnered with\u00a0<\/span><a href=\"https:\/\/www.linkedin.com\/company\/zumi\/\"><span style=\"font-weight: 400;\">ZUMI<\/span><\/a><span style=\"font-weight: 400;\">\u00a0to implement an e-commerce platform that lessens the transactional burden for traders like Joyce and Rosie, saves them costs, increases their access to better supplies, increases their revenues and in return, contributes to better livelihoods.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Implementing an e-commerce platform that eliminates transactional and logistical barriers for women in smallscale apparel retail. The voices of Joyce and Rose, smallscale informal apparel traders in Nairobi\u2019s Toi market. Few years ago, Joyce Nanjala and Rosie, would wake up at 4.30am to go to Gikomba, Kenya&#8217;s largest market for second-hand clothes, to pick their&#8230;<\/p>\n","protected":false},"author":1,"featured_media":989074,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[62],"tags":[],"class_list":["post-989070","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-impact-case-studies"],"_links":{"self":[{"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/posts\/989070","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/comments?post=989070"}],"version-history":[{"count":5,"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/posts\/989070\/revisions"}],"predecessor-version":[{"id":989082,"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/posts\/989070\/revisions\/989082"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/media\/989074"}],"wp:attachment":[{"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/media?parent=989070"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/categories?post=989070"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/tags?post=989070"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}