{"id":989053,"date":"2021-12-20T06:55:13","date_gmt":"2021-12-20T06:55:13","guid":{"rendered":"https:\/\/www.thebrand.ai\/connect\/?p=989053"},"modified":"2021-12-20T06:58:02","modified_gmt":"2021-12-20T06:58:02","slug":"lynk-case-study","status":"publish","type":"post","link":"https:\/\/kenyacatalyticjobsfund.org\/i\/2021\/12\/lynk-case-study\/","title":{"rendered":"Lynk Case Study"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"989053\" class=\"elementor elementor-989053\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-502b46fa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"502b46fa\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2b8bfe66\" data-id=\"2b8bfe66\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b12f229 elementor-widget elementor-widget-heading\" data-id=\"5b12f229\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Expanding opportunities for women\u2019s participation in the gig economy through an e-commerce platform for B2C and B2B linkages. The story of Caroline Wanjiku.<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0138d2f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0138d2f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0a27346\" data-id=\"0a27346\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c1fb1d9 elementor-widget elementor-widget-text-editor\" data-id=\"c1fb1d9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Meet Caroline Wanjiku, a 33-year old mother of three and one of the growing cohort of budding highly-skilled women artisans at <\/span><a href=\"https:\/\/www.linkedin.com\/company\/lynk-kenya\/\"><span style=\"font-weight: 400;\">Lynk Kenya<\/span><\/a><span style=\"font-weight: 400;\">. In 2018, Caroline was a jobless single mother eking meagre livelihood in Nairobi&#8217;s Huruma slums, where she encountered a local CBO, Vision Sisters, who introduced her to women&#8217;s skilling program conducted by\u00a0<\/span><a href=\"https:\/\/www.linkedin.com\/company\/buildherkenya\/\"><span style=\"font-weight: 400;\">Buildher<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><\/p><p><span style=\"font-weight: 400;\">She joined the programme and after 4 months, graduated with entry level skills on Carpentry and Joinery. She thereafter secured a placement at\u00a0<\/span><a href=\"https:\/\/www.linkedin.com\/company\/lynk-kenya\/\"><span style=\"font-weight: 400;\">Lynk Kenya<\/span><\/a><span style=\"font-weight: 400;\">\u00a0as an apprentice, guided by professionals for 8 months, to attain her Grade 3 National Industrial Training certification.<\/span> <span style=\"font-weight: 400;\">With a broad smile, she now handles her own projects (making client furniture), she earns reasonably and has since moved her family to a safer middle-income Umoja Estate in Nairobi. <\/span><\/p><p><span style=\"font-weight: 400;\">Caroline aims to start her own gig by 2025 and become a satellite producer for Lynk and other firms. A story of empowerment, job creation and better livelihood.<\/span> <\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Expanding opportunities for women\u2019s participation in the gig economy through an e-commerce platform for B2C and B2B linkages. The story of Caroline Wanjiku. Meet Caroline Wanjiku, a 33-year old mother of three and one of the growing cohort of budding highly-skilled women artisans at Lynk Kenya. In 2018, Caroline was a jobless single mother eking&#8230;<\/p>\n","protected":false},"author":1,"featured_media":989054,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[62],"tags":[],"class_list":["post-989053","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-impact-case-studies"],"_links":{"self":[{"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/posts\/989053","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/comments?post=989053"}],"version-history":[{"count":6,"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/posts\/989053\/revisions"}],"predecessor-version":[{"id":989061,"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/posts\/989053\/revisions\/989061"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/media\/989054"}],"wp:attachment":[{"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/media?parent=989053"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/categories?post=989053"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kenyacatalyticjobsfund.org\/i\/wp-json\/wp\/v2\/tags?post=989053"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}